Corporate photography or Corporate shoots also called business or commercial photography, is used by businesses to capture images of their products, services, and organization. These photographs are then used to promote their business among the public.

There are a number of reasons why corporate photography is important to businesses. Some of them include promoting a company’s brand and setting the visual attribute for its identity, capturing professional portraits and headshots of the staff, photographing major events, taking pictures in professional environments, and using images of products.

Types of the corporate Shoots

1) Event photography

 Corporate events are fleeting, so photographers must capture them as they happen or risk missing the opportunity. Event photography is a blend of photojournalism and portraiture.  

 The art of corporate event photography is difficult to master and can only be learned after years of practice. High-skilled and passionate photographers are typically the ones hired for this kind of work. Most organizations use their event photos for publicity or advertising purposes. This is also a one of the prominent type in the Corporate Shoots.

2) Portrait Photography

Portrait photography isn’t just about capturing a person’s likeness. It’s also an artistic representation of a person’s attitude and personality. The many different types of portraits you can take include: headshots, environmental portraits, still-life shots, and more. 

Corporations often require pictures of their employees in single poses or groupings for use on the company website and in promotional materials. 

3) Product Photography

Product photography is used to show the client’s product in the best light from all relevant angles. It gives brief information about the product including size, shape, color, and even how it is used.

These are usually photographed on a white background, which helps create a consistent look across your product line and is used for online and print catalogs and packaging and labels. If you’re running an online shop, this type of photography can be key to your business’s success.

4) Fashion Photography

 When a fashion model is hired to show off a product, the commercial photographer takes pictures of the model and the product. A photographer must direct the model and have him or her pose in a unique way so it’s clear that this product is for sale.

 Photographers can do this kind of photography in studios or outdoors. They need to be skilled at directing models and getting them to pose in ways that are different from one another. Fashion photography is also an important type of Corporate Shoots.

5) Architechture Photography

 This style of photography involves capturing locations or spaces for the purpose of displaying them in business. It is usually used to capture and showcase different architectural designs. 

 An Architecture photographer can offer a glimpse inside a building, cityscape, or bridge by shooting photos of people in the structure. This can give context to the image and make it more interesting to viewers. This is also a one of the prominent type in the Corporate Shoots.

6) Environmental portrait

 A modern approach to Environment photography involves taking pictures of people indoors or outdoors. A professional photographer will almost always choose to shoot an outdoor scene because it helps him or her show off creativity and the personalities of people who own different organizations.

 The environmental portrait photography style is popular among people who are creative-minded, such as chefs, freelancers, dancers, musicians, and painters. This is also one of the prominent types in the Corporate Shoots.